Photographers Flock for Advice from an Expert

Become familiar with gallery culture. Identify the up-and-coming arts-friendly neighborhoods and start your campaign for gallery representation with an emerging art space there. When attending a portfolio review, state at the outset what you are hoping to get from the session. Consider whether the paper you are printing on and format size you’re using represent your best thinking about your work. Observe how other photographers and artists promote themselves in print and on line; there is much to be learned from their examples. You can have both a strong commercial practice and a thriving fine art career.
These are just a few of the gems of advice that photography consultant and educator Mary Virginia Swanson shared in a dynamic and information-packed lecture presented by Photoworks on November 7, part of a day of activities kicking off FotoWeek DC 2009. The two-and-a-half hour slide talk brought over 30 photographers to hear Swanson’s advice.
For more information on Mary Virginia Swanson and the resources she offers, see her website, www.mvswanson.com.

